MEDIA
MEDIA
1) LIFEINSTYLE
Centered on the style and reality elements of the lifestyle and entertainment industry, LifeInStyle is its first born under Centurise Media in 2006. A new found breed in the Malaysian broadcast media league, Centurise Group is committed to redefining the technology, media and the entertainment content of the market space.
LifeInStyle is a programme which have the conventional traits of being both informative and entertaining where audiences will be presented lifestyle choices and exposures. It is the first of its kind locally made TV programme that presents lifestyle in various platforms that may have entertaining value and idiosyncracies. The programme features both international and local celebrities as well as international brand. The celebrities and brands that appear on the show are carefully selected to ensure an exclusive and positive positioning of the TV programme. LifeInStyle is one programme that revolves around celebrities living and style, secrets of their success, what inspires them and their visions for the future as well as many other interesting topics.
Concept - first of its kind magazine format programme with international feel featuring international celebrities, fused with local personalities and local content. LifeInStyle is not just a concept but a brand on living, style, trends and more. It is not just about materialism but attempts to find out successful people’s secret to success, what inspires them and their vision for the future. It attempts to find out the real people and possibly their souls, behind all the glitz and glamour, and images we see of them.
STARS – Cindy Crawford, Fann Wong, Christy Chung, Anggun, Felipe Massa, Tan Sri Dr. Francis Yeoh, Raja Zarina, Anita Sarawak, Syafinaz, Amber Chia, Deanna Yusoff with excerpts from Chow Yuen Fatt, Michelle Yeoh, Leon Lai and many more.
SPONSORS – Nusmetro Property Group, Mont Blanc, Omega, Audermars Piguet, True Fitness, Carolina Herrera Fragrance, Marc Jacobs Fragrance, Calvin Klein Fragrance, Vera Wang Fragrance, Paul Smith Fragrance, Burberry Fragrance, BCBG Max Azria, The Regent Kuala Lumpur and Maybankard Platinum.
2) STARCELEB !
StarCeleb! is a 13-episode TV reality series looking for two talented individuals, to become a model, a brand ambassador and tv host : who possess characteristics of an ideal presenter with that spotlight factor, a charming personality, a spontaneous person, a stylish artist at heart and more importantly, the best looking traits fitting an international runway.
StarCeleb is an exciting reality show that set a path to a road to stardom for the finalists, presented by celebrity hosts, both talented in the field of modeling and hosting. The show encompasses surprises, talent showcase, and experiences we all can relate to. The search is on for two (2) talented individuals who are ready to become a star celebrity with characteristics of an ideal host, brand ambassador and model on this show. The 2 winners receive RM25,000 each and a hosting / modeling contract.
The show episodic content also presents a showcase of star brands and lifestyle that gives the series a sophisticated perspective to retail experience and professional insights to being a star brand ambassador and talent extraordinaire.
The public will be able to vote for their favourite StarCeleb! to stay in the show, and at the same time a mobile-voucher with its privileges on goods and services from participating retailers, will be forwarded to the voter’s mobile phone.
The show format is written to encourage many collaboration opportunities with StarCeleb! partners. The key areas include:
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Dine (F&B)
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Shop (Fashion & Accessories)
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Groom (Beauty, Health & Well-being)
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Play (Entertainment)